Using Data & Analytics to Demonstrate Comm’s Value

Presented by Steve Bauer of FleishmanHillard, Alan Chumley of W2O Group, Christa Conte of Hotwire and Antoine Harary of Edelman Intelligence Gain insight into: How agency leaders use data & analytics to build client trust and transparency Creative ideas and…

Using Data & Analytics to Demonstrate Comm's Value

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Presented by Steve Bauer of FleishmanHillard, Alan Chumley of W2O Group, Christa Conte of Hotwire and Antoine Harary of Edelman Intelligence
Gain insight into:
How agency leaders use data & analytics to build client trust and transparency
Creative ideas and approaches to use data to deliver impactful campaigns
Necessary steps to secure PR’s “seat at the table”

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