Companies and organizations partner with universities for a variety of reasons, often in order to further research, discover and test innovations and develop a talent pipeline. University Business Advising is one channel that allows organizations to achieve effective, low-cost, quick turn-around wins in all three of these areas.
University Business Advising consists of students, faculty and professionals who work on specific and usually short-term projects with companies. These projects range from conducting a market feasibility study of a new technology to scanning the marketplace for new innovations, to re-structuring a company’s supply chain.
Industry Perspective: In this webinar, you will hear a variety of case studies about companies that have conducted University Business Advising projects. You will learn from a company perspective how these projects add value to research, innovation and talent development. We will share tips on how to best identify, scope and manage these projects and how to get buy-in from within your company.
University Perspective: We will also discuss the variety of business advising services offered at different universities and how these programs are structured. We will discuss best practices on how to set up a business advising program at your university and how your program can add value to your corporate relations, technology commercialization, sponsored research and career service offices.
For companies looking to engage with universities at any level, and for universities looking to add value to industry partners, University Business Advising is a unique and effective solution. We look forward to sharing our experience and ideas and hope to learn from yours.