Before the biggest event in Thailand ,Big Motor Sale ,starting. Mitsubishi client need agency come to thought some creative tactic campaign to stop consumers who’s interesting in all new Toyota Fortuner as fast as possible. And expected the result to make them waiting for all new Mitsubishi Pajero Sport at Big Motor Sale.
So creative team has some ideas to engage consumers with the first “Countdown Website” in Thailand. Including to lead consumers registering in this sites for keep database.
Title : Countdown Website
Agency : Y&R Digital
Client : Mitsubishi
Product : Mitsubishi Pajero Sport
Managing Partner : Jay Uthaiwattanatorn
Creative Group Head : Kawinphat Sutthipattarawanan ( Phakphoom Nopvaranon )
Senior Copywriter : Watcharapong Sangmek
Art Director : Vichapat Pitpreecha , Kawinphat Sutthipattarawanan
Production House : –