[IN]SIDE: Design of the Idea with Ajay Shah Design Studio [ASDS]

Industrial Playground (now a part of Rubberband) – a furniture design initiative by Ajay Shah Design Studio – juxtaposes playful formal and visual qualities of the objects they make with process-driven industrial manufacturing for characteristic precision and uniformity. Their contemporary…

[IN]SIDE: Design of the Idea with Ajay Shah Design Studio [ASDS]

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Industrial Playground (now a part of Rubberband) – a furniture design initiative by Ajay Shah Design Studio – juxtaposes playful formal and visual qualities of the objects they make with process-driven industrial manufacturing for characteristic precision and uniformity. Their contemporary aesthetic is derived from the intrinsic quality of materials they work with and the nature of this specific process.

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